1/4/2022
RUSH Late Model Series
HOVIS AUTO & TRUCK SUPPLY ALONG WITH BORN2RUN LUBRICANTS BECOME BRANDING & PRESENTING SPONSORS OF THE RUSH RACING SERIES IN 2022 & BEYOND
HOVIS AUTO & TRUCK SUPPLY ALONG WITH BORN2RUN LUBRICANTS BECOME BRANDING & PRESENTING SPONSORS OF THE RUSH RACING SERIES IN 2022 & BEYOND
By Mike Leone
January 4, 2022 FOR IMMEDIATE RELEASE
(Pulaski, PA)...RUSH Racing Series Directors Vicki Emig and Mike Leone are pleased to welcome Hovis Auto & Truck Supply as the Series' branding sponsor along with Born2Run Lubricants as the presenting sponsor for the upcoming 2022 season and beyond. Hovis and Born2Run replace Pace Performance and Sweeney Chevrolet Buick GMC after an impressive 11-year partnership with the Series. The Hovis and Born2Run logos will adorn not only the RUSH Racing Series logo, but also the Series logos of the RUSH Late Models, RUSH Sprint Cars, RUSH Sportsman Modifieds, RUSH Pro Mods, RUSH Stock Cars, and RUSH Karting Series.
Hovis Auto & Truck Supply began its marketing partnership with RUSH in 2019 by presenting the $10,000 to-win "Bill Emig Memorial" for the RUSH Late Model Touring Series at Lernerville Speedway in addition to the presenting sponsor of the Weekly, Touring, and Futures Cup Championships for the RUSH Sportsman Modifieds. That partnership continued through 2021 and expanded by bringing their Born2Run Lubricants into the fold as the "Official Oil" of RUSH and the co-presenting sponsor with Flynn's Tire of the RUSH Late Model Touring Series.
Moving into 2022, Hovis Auto & Truck Supply and Born2Run Lubricants have stepped up to become RUSH's most prestigious marketing partners; Hovis and Born2Run will now become synonymous with every facet of the RUSH Racing Series.
“Hovis has had a long-term relationship with Vicki dating back many years to her time at Mercer Raceway Park," explained Hovis Auto & Truck Supply owner Cliff Hovis. "With each opportunity she has been a strong business partner of ours, so when the opportunity arose for us to get more involved with the RUSH Racing Series, we were glad to support her once again. RUSH is one of the premier dirt track racing series in this part of the country and we are proud to be affiliated with them at this level.”
Hovis Auto Wrecking, Inc. opened as a family business in 1952. By 1969 their business had grown to include new parts sales and Hovis Auto & Truck Supply was formed. Hovis has grown to 17 locations throughout western Pennsylvania and expanded their business to include heavy duty truck parts and paint, body and equipment sales. For more than 50 years, Hovis Auto & Truck Supply has based their success on four key ingredients: their dedicated professionals, large inventories, quality name brand parts, and competitive prices. Meanwhile, Born2Run Lubricants offers a wide variety of premium quality lubrication products at an exceptional value and are exclusively packaged by Hovis.
"First off we cannot express how appreciative we are to Sweeney Chevrolet Buick GMC and Pace Performance," acknowledged Emig. "They got involved with us when Crate Late Model racing was starting to really take off in the Northeast and have been alongside of us through our growth into our other classes of Chevrolet Performance crate engine racing. Unfortunately, the COVID-19 pandemic has taken its toll on the automotive industry and crippled supply chains over the past two years. When we met with Pace/Sweeney in the spring they were hopeful things would drastically improve by summer and fall, but that simply didn't happen. We certainly understand and will forever be grateful for everything Sweeney and Pace did to help grow the RUSH Racing Series throughout the years."
"While one door closed, another one opened," continued Emig. "My relationship with Hovis goes back many, many years. During my 11-year tenure as owner/promoter of Mercer Raceway Park, Hovis was one of, if not, the largest marketing partners at the speedway. Hovis presented several major events at Mercer including the 'Bill Emig Memorial', which at the time featured triple Big-Block Modified features. It was fitting when we got to work together again all these years later with RUSH it once again was in conjunction with the 'Bill Emig Memorial' and Modified racing. To now have Hovis and Born2Run move to the forefront of RUSH and all of our individual Series means so much to Mike and I, and we cannot be more excited to bring them along as we promote and grow Chevrolet Performance crate engine racing on a daily basis in the Northeast and Mid-Atlantic."
Hovis Auto & Truck Supply belongs to one of the largest automotive program distribution groups in the nation. As a member of Federated Auto Parts, they keep abreast of changes in technology and quality parts in today's fast paced economy. Hovis is one of the largest distributors for each of its two automotive refinish lines: Axalta and AkzoNobel. Hovis is also a member of Vipar, one of the largest independent Heavy Duty Truck Parts Distributor Programs in the nation. Hovis' officers sit on advisory councils of numerous manufacturers, allowing Hovis Auto and Truck Supply to be on the cutting edge of technology.
High quality base stocks and additives ensure Born2Run products meet all API specs and are approved for use with most American, European, and Asian engine applications. Products include engine oil, hydraulic fluid, transmission fluid, and grease, and are available in quarts, gallons, pails, six-gallon eco-friendly boxes, kegs, and 55-gallon drums; featuring new steel drums and officially licensed dexos1 approved product where applicable.
The Hovis Auto & Truck Supply corporate office and distribution Center is located in Mercer, Pa. Hovis has locations in the following western Pennsylvania cities: Allison Park, Butler, DuBois, Emlenton, Erie, Franklin, Grove City, Hermitage, Meadville, New Brighton, New Castle, North Huntingdon, Oil City, Titusville, Wexford, and Zelienople. All of the store are open Monday through Friday from 8 a.m. until 6 p.m. All of the stores open at 8 a.m. on Saturdays and have different closing times.
Hovis Auto & Truck Supply was recently highlighted in season one, episode six of the "We Supply America" documentary. This tremendous production takes you behind the scenes of Hovis Auto & Truck Supply https://wesupplyamerica.net/episode-6-hovis-auto-truck-supply
For more information on Hovis Auto & Truck Supply along with their Born2Run Lubricants, check out their newly redesigned website at www.hovisauto.com or call 724-748-9618. Also, "like" their Facebook page at www.facebook.com/HovisAutoSupply.
The RUSH Racing Series is brought to you by Hovis Auto & Truck Supply together with Born2Run Lubricants along with the support of Hoosier Tire, Bilstein Shocks, Sunoco Race Fuels, Bazell Race Fuels, Insinger Performance, MSD Performance, Holley Performance Products, FK Rod Ends, Schoenfeld Headers, Jones Racing Products, TBM Brakes, Performance Bodies & Parts, Racing Electronics, Wrisco Industries, Frankland Racing Supply, Landrum Performance Spring, Ontime Body & Graphic, Zarin Truck & Automotive, Sherwood Wheels, Alternative Power Sources, Precise Racing Products, Lincoln Electric, Velocita-USA, Waterstone Mortgage Hermitage, CrateInsider.com, and Wedge Motorsports.
E-mail can be sent to the RUSH Racing Series at info@rushracingseries.com and mail to 4368 Route 422, Pulaski, PA 16143. Office phone is 724-964-9300. The RUSH Racing Series website is www.rushracingseries.com. Like our various Facebook and Twitter pages by searching for the appropriate RUSH Series.
Article Credit: Mike Leone
